![Inspire Oakland Billboard Mockup 2.jpg](https://static.wixstatic.com/media/8c889b_d03c57a6af34498ca36954690e248803~mv2.jpg/v1/fill/w_966,h_650,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/8c889b_d03c57a6af34498ca36954690e248803~mv2.jpg)
BRIDGEGOOD
Inspire Oakland Design Challenge
Top 14 Finalist: Placed in the top 20 among 800+ students spanning nearly 20 schools and community colleges in the Inspire Oakland 2020 Digital Media Competition for my design, “OAKLAND'S ESSENTIAL WORKERS.”
Attended Inspire Oakland 2020 Finale presented by BRIDGEGOOD (1224 Harrison Street, Oakland), where my design was judged by Design Professionals from companies like The Clorox Company, Facebook, Kaiser Permanente, Google, eBay, Climb, and Twitter.
Client /
BRIDGEGOOD is an award-winning 501 ©(3) nonprofit organization, supported by Google and the Golden State Warriors, that provides equitable tech access, design opportunities, and professional resources to job seekers that are predominantly Black, Indigenous, and Women/People of Color.
Duration /
1 month
Problem /
How can we showcase designs from local artists to the whole city of Oakland? How can we help local artists gain exposure for their work? How do I create a billboard design that shows what inspires me about Oakland?
Target audience - residents of Oakland
![](https://static.wixstatic.com/media/8c889b_f4bd1eee38aa4e38997e506915e17e12~mv2.png/v1/fill/w_980,h_511,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/8c889b_f4bd1eee38aa4e38997e506915e17e12~mv2.png)
Solution /
Create a visually appealing billboard design to best represent what inspires the community
Result/Impact /
More local artists discover BRIDGEGOOD and participate in the Inspire Oakland Design Challenge
Team /
Daniel Phounsavan
Role /
Graphic Design
Lessons Learned/Next Step /
The most impactful art tells a story with which an audience can engage
![](https://static.wixstatic.com/media/8c889b_7ea6f9f828834501bdbc8d83a96b5390~mv2.png/v1/fill/w_979,h_413,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/8c889b_7ea6f9f828834501bdbc8d83a96b5390~mv2.png)